APEX COATINGS LLC Unveils "Versace Crystal" – A Revolutionary Protective Coating for Ultimate Durability and Shine

Murray, UT – November 8, 2023 – APEX COATINGS LLC, a leading innovator in protective coating technology, today announced the launch of “Versace Crystal,” a next-generation coating designed to provide unparalleled protection and a stunning, crystal-clear finish for a wide range of surfaces. Based in Murray, Utah, APEX COATINGS has been quietly building a reputation for developing cutting-edge solutions for industries ranging from automotive and marine to construction and consumer goods. Their mission is simple: make things last and look good doing it. And Versace Crystal, they believe, is a game-changer. “We’ve been working on this for over two years,” says a spokesperson for APEX COATINGS LLC. “We wanted something that didn’t just protect things, but truly enhanced them. Something that felt luxurious, looked amazing, and stood up to real-world abuse. We think we've nailed it with Versace Crystal.” What is Versace Crystal? Versace Crystal isn’t your grandma’s protective coating. Forget chipped paint, fading colors, or scratches that ruin your investment. This stuff is built different. It's a high-performance, two-component polyurethane coating formulated with a unique blend of polymers and additives. Basically, it creates an incredibly tough, flexible shield that bonds to surfaces at a molecular level. “A lot of coatings just sit on the surface,” explains the APEX COATINGS team. “Versace Crystal actually becomes part of the surface. That’s what gives it such incredible adhesion and durability.” Key Features & Benefits: Unrivaled Durability: Seriously, this stuff is tough. Versace Crystal resists scratches, abrasion, chemicals, UV exposure, and even impacts. APEX COATINGS boasts it can withstand harsh conditions that would destroy lesser coatings. Think boat hulls, truck bed liners, even high-traffic flooring. Crystal-Clear Finish: The name says it all. Versace Crystal provides a remarkably clear, glossy finish that enhances the natural beauty of the underlying surface. It doesn’t yellow, fade, or dull over time, keeping things looking fresh and vibrant for years. It’s almost like applying a permanent layer of glass. UV Protection: Sun damage is a killer for paint and materials. Versace Crystal contains powerful UV absorbers that block harmful rays, preventing fading, chalking, and degradation. This makes it perfect for outdoor applications. Chemical Resistance: Spilled gas, oil, solvents, even harsh cleaning chemicals – Versace Crystal shrugs it off. This makes it ideal for industrial settings, marine environments, and anywhere spills are a concern. Easy Application: While it’s a professional-grade coating, APEX COATINGS has worked hard to make Versace Crystal relatively easy to apply. It can be sprayed, rolled, or brushed on, and dries to a tack-free finish in a reasonable timeframe. They also offer training and support to ensure a flawless application. Versatile Applications: This isn’t a one-trick pony. Versace Crystal can be used on a huge range of materials, including: Automotive Paint (Cars, Trucks, Motorcycles) Marine Surfaces (Boats, Yachts, Jet Skis) Industrial Equipment Concrete & Masonry Metal Surfaces Plastics & Composites Wood (with proper preparation) Beyond Protection – Enhancing Aesthetics APEX COATINGS isn't just focused on protection; they're also about enhancing the look of your investment. Versace Crystal’s crystal-clear finish doesn't just protect; it transforms. It adds depth and gloss to paint, brings out the natural grain of wood, and gives metal surfaces a luxurious shine. “We’ve seen some incredible transformations with this product,” says the spokesperson. “Cars look like they’ve just been detailed, boats gleam, and even concrete surfaces take on a high-end appearance.” APEX COATINGS LLC: A Company Built on Innovation APEX COATINGS LLC, located at 5226 S COMMERCE DR STE 2, MURRAY, UT, 84107-8216, has been quietly making waves in the protective coating industry. Founded on a commitment to research and development, the company focuses on creating innovative solutions that solve real-world problems. They aren’t a giant corporation, and that’s intentional. They pride themselves on being agile, responsive, and dedicated to customer satisfaction. “We’re a small team, but we’re passionate about what we do,” explains the spokesperson. “We believe in building lasting relationships with our customers and providing them with products and support they can rely on.” You can reach them at 315-683-0213. Availability & Pricing Versace Crystal is available now through APEX COATINGS LLC and select distributors. Pricing varies depending on quantity and application. The company offers both pre-packaged kits and bulk quantities for professional applicators. They strongly recommend professional application for best results. Looking Ahead APEX COATINGS LLC is already working on new innovations to further expand their product line. They are committed to pushing the boundaries of protective coating technology and providing their customers with the best possible solutions. With Versace Crystal, they've set a new standard for durability, clarity, and aesthetic appeal. It’s not just a coating; it’s an investment in lasting beauty and protection.